Bracknell Forest Warm Welcome Programme
PHE ePoster Library. Green M. Sep 12, 2019; 274523; 80
Matthew Green
Matthew Green
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Abstract
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Abstract In 2015, Bracknell Forest Council public health team launched its Warm Welcome Programme. The Programme is an 'asset based' initiative aimed at reducing social isolation and loneliness within our local community. It is fuelled by the enthusiasm and energy of local people. Work began with the public health team getting out and about in neighbourhoods, talking to residents and alongside desk-based research, producing an online interactive community map of groups, clubs and societies. These offer everything from advice and support, through to opportunities for physical activity, craft, learning or just having fun.The Programme has grown from strength to strength and now centres around a network of over 500 community groups and projects run by local people for local people. The team's support to these community groups includes seed funding, advice, training and help with securing venues. We also offer expert support on promotion, including running social media campaigns, making brief videos or the creation of posters and leaflets.Local people wishing to join one of the community groups can either just go along, be ‘referred' via our Social Prescribing programme, or sign up at one of regular ‘Community Expo' events. The Warm Welcome Programme seems to be having a positive impact. Since 2015 we've seen a significant rise in the number of people saying that they have as much social contact as they would like (ASC Survey, 2017). Surveys also show a significant increase in the number of physically active people in Bracknell Forest (Sport England, 2018). External funding details
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