Establishing community-centred approaches to reducing alcohol harm
PHE ePoster Library. Burns E. 09/12/19; 274381; 185
Elizabeth Burns
Elizabeth Burns
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Abstract Communities in Charge of Alcohol (CICA) takes an Asset Based Community Development approach to reducing alcohol harm. Volunteers attend a two-day training programme to become RSPH Level 2 accredited ‘Alcohol Health Champions' (AHCs). AHCs are lay people living or working in specific neighbourhoods across nine Greater Manchester boroughs. These intervention areas are lower super output areas (LSOA) with high levels of alcohol harm and significant socio-economic deprivation compared to other LSOAs within the same borough. CICA began with five train-the-trainer events between September 2017 and May 2018. This cascade model aimed to build community capability by establishing an initial cohort of at least five AHCs, plus a CICA co-ordinator in each of the nine boroughs. As beneficiaries of the project, training participants gain a recognised qualification. They then use their knowledge and skills for the benefit of others. Unique to CICA's AHC movement is the additional learning about the Licensing Act 2003. This enables communities to have a voice by raising awareness of their power to influence licensing decisions at a local level. As part of this research, at baseline we assessed the presence or absence of twelve external contextual factors in each of the nine intervention areas. Using a stepped wedge design, all areas completed their sequential 12 month roll out by May 2019. This presentation shares the emerging findings from our process evaluation, identifying the external contextual factors that may act as barriers or facilitators to establishing community-centred approaches to reducing alcohol harm. External funding details Research funded by the NIHR.
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