Health Literacy: a Public Health Priority in Stoke-on Trent
PHE ePoster Library. Oliver M. 09/13/16; 137962; 184
Mike Oliver
Mike Oliver
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Abstract “If you ask the doctor a question he will give it to you or he's writing and you think 'what the hell is he writing there?' You can't understand what he says.”In partnership with the Health Literacy Group UK and Keele University, Stoke-on-Trent City Council conducted an extensive, mixed-methods survey on the levels of health literacy across the city. We found that 52% of the adult population has less than adequate health literacy and that it is associated with older age, poorer health, digital exclusion and living in deprived areas. We have also found that the majority of patient information leaflets in GP surgeries are too complex for 43% of the population.We shared these findings with people and community groups from across the city in large-scale engagement events in order to generate awareness, commitment, and most importantly to get ideas from the people themselves about what should be happening around health literacy. This gave us a range of projects to be owned and delivered within communities.We now have health literacy projects ranging across the life-course, from early-years stories boxes, sports projects in schools, pharmacy home visits, health literacy friendly patient information centres, patient involvement in hospital communications policies and training for community groups across the city.We will share how we have taken research evidence to the community and from community to action.
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